The newly-built 2018 sq ft BONIA flagship boutique exudes a sense of exploration and luxury, offering shoppers a more intimate shopping experience. It reflects the brand’s aesthetic and ethical approach, characterized by a discreetly elegant style, highlighting the 3 main principles of the BONIA brand – modern, elegant, and contemporary. Aside from that, the boutique signifies the brand’s increased focus towards the intersection of fashion and art.

The vibrant bright light surrounding customers, welcomes them in and the use of natural leather, brass metal trims, refined wood, natural stone and suede fabrics create an all-in-one elegant ambiance. Products are showcased in a variety of dramatic display modes and wall units lining the walls give BONIA’s leather goods and timepieces a more edgy display. The boutique’s façade on the other hand, displays a combination of the black metal sign band, light wood with metal trims and a big glass window with a clear view into the well-lit boutique and merchandise within.

Datuk Albert Chiang, Mr S.S. Chiang, Kim Tae hee, Dato Sri Daniel Chiang

Additional features include a space named Atelier Lounge to showcase eco-friendly collections for eco-conscious customers and a dedicated workshop space to conduct exclusive workshops. The leather and solid wood floors incorporated into the Atelier Lounge evokes a sense of heritage and nostalgia and what’s more fascinating is the boutique’s exclusive bespoke service offering custom-made fashion. This luxury personalised experience allow you to get that one-of-a-kind design upon your request.

Complementing the ambience, the boutique’s opening ceremony was even graced by international celebrity, Kim Tae-hee. Other guests include international media, KOLs and social influencers as well as BONIA’s exclusive customers. The boutique’s design concept captures the spirit of BONIA whilst enhancing its identity, letting customers experience the refined BONIA brand.

Visit BONIA’s brand new boutique at Pavilion Elite, a new retail landmark shopping area adjacent to Pavilion KL.