EXIM Bank Malaysia backs Marrybrown’s Australian expansion with 10 outlets in Victoria

Following the Memorandum of Understanding (MoU) signed in May 2025, Export-Import Bank of Malaysia Berhad (EXIM Bank) on 8 July 2025 formalised a financing agreement with Marrybrown Australia Pty Ltd to support the opening of 10 outlets across Victoria, Australia.

This milestone marks a significant leap forward in the strategic collaboration between EXIM Bank and Marrybrown, Malaysia’s most successful homegrown Halal quick-service restaurant (QSR) brand. This critical support from EXIM Bank enables Marrybrown to expand its footprint in high-traffic urban zones, with 10 outlets across Melbourne, Victoria.

Building on this momentum, Marrybrown is set to open an additional six outlets by the end of 2025, further strengthening its footprint in Australia’s fast-growing and competitive QSR landscape.

This expansion is a direct outcome of the MoU signed earlier this year with Marrybrown Sdn Bhd, which aimed to empower the Malaysian franchise to expand in Australia and internationally. With high customer demand for halal-certified food in Australia, Marrybrown’s strategic locations are well-positioned to serve diverse communities seeking quality, Halal-friendly dining options.

Datuk Nurbayu Kasim Chang, President and Chief Executive Officer of EXIM Bank Malaysia said, “This financing reflects the success of our earlier MoU and our commitment to supporting Marrybrown’s growth in Australia. EXIM Bank is proud to help Malaysian brands expand globally through strategic financial solutions.”

-NIAGATIMES