FedEx launches new cross-border e-commerce handbooks to help merchants expand in China and Japan

Federal Express Corporation, one of the world’s largest express transportation companies, released two cross-border e-commerce handbooks to help small and medium-sized enterprises (SMEs) operating internationally better engage with consumers in China and Japan.

China and Japan are the biggest markets in the Asia Pacific region with robust cross-border e-commerce activity, providing extensive business opportunities for SMEs. However, foreign merchants need to understand the unique digital landscape, consumer appetites, and logistics needs of each market to build a sustainable business model.

FedEx is fully embedded in the e-commerce ecosystems of China and Japan and has used its experience to develop the handbooks which are available for download from the FedEx website.

“Finding new customers in international markets is a smart approach for SMEs wanting to drive consumer and revenue growth. Digital channels lower the barriers for market entry, but the best business strategies are underpinned by smart, local market insights. That’s critical in sectors like e-commerce which move incredibly quickly,” said Kawal Preet, president Asia Pacific, FedEx.

FedEx provides end-to-end e-commerce solutions that make order fulfillment easy and efficient for merchants while providing convenience and reliability for people receiving deliveries. As well as integrating with the most trusted e-commerce marketplaces like eBay and BigCommerce, FedEx recently made time-saving enhancements to its Ship Manager platform so e-tailers can create shipments and paperwork directly from their online orders.




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