None of us did see Covid-19 coming. But the founders of Kuala Lumpur based startup productlink.io clearly showed a sixth sense when launching their new venture in January this year. The vision is to help people generate extra income by reviewing consumer products and share it on social media platforms, such as YouTube, Facebook or Instagram.
With an increasing number of people looking for extra sources of income these days, productlink.io has certainly risen as a way of providing monetary assistance for many. Influencer marketing – a lucrative and glamorous job that only top celebrities with millions of followers are fortunate enough to land exclusive deals and sponsorships.
“We wanted to change the general perception that earning money on social media is only for top celebrities. Nowadays everyone can become a KOL (Key Opinion Leader). Brands around the world are increasingly open to work with tier-2 & tier-3 KOLs.
“You don’t need millions of followers to earn money, 10k followers is enough to start. As long as you can create creative content and deliver new customers & generate sales for those brands & advertisers,” said the founding team.
Productlink.io was launched in January this year in a closed beta test mode.
“We didn’t really know if it would work or not, but in the online world you just have to launch and test,” adds their Gerald Young, the company’s Chief Revenue Officer.
The beta test was a great success. Over 3 months, the platform attracted over 10,000 users. Most of them made substantial earnings. The top 20 users made an average of over USD 500 per month.
User Asraff Jeffery said, “Productlink gives me a better opportunity to monetize my YouTube channel and its real! Now I have full motivation to create more content and videos.”