The Malaysia External Trade Development Corporation (MATRADE) is set to unveil the MADANI Digital Trade (MDT), an integrated virtual showcase designed to empower Malaysian businesses in expanding their global footprint.
The grand launch, in partnership with Nazsoft Tech Sdn Bhd, will take place on 13 March 2025, at Grand Ballroom, Aras 3, MITEC, Kuala Lumpur, and will be officiated by Senator Tengku Datuk Seri Utama Zafrul Tengku Abdul Aziz, Minister of Investment, Trade & Industry (MITI).
MDT is a first-of-its-kind virtual showcase that seamlessly integrates business matching, an e-marketplace, market intelligence and trade-related business solutions. The platform is set to revolutionise the way Malaysian exporters and Small and Medium Enterprises (SMEs) engage with international markets, providing them with the necessary tools and insights to compete on a global scale.
MATRADE Chairman, Datuk Seri Reezal Merican Naina Merican, emphasised the importance of MDT, “The launch of the MADANI Digital Trade platform marks an essential moment in Malaysia’s trade ecosystem. This initiative will provide businesses with unprecedented access to global buyers, helping them to grow, scale and thrive in an increasingly competitive digital economy.”
Meanwhile, MATRADE CEO, Datuk Mohd Mustafa Abdul Aziz, highlighted the platform’s role in digital transformation, “MADANI Digital Trade is more than just a platform; it is a catalyst for change. By leveraging cutting-edge technology, we are enabling Malaysian businesses to adapt to the demands of the global market. This initiative reflects MATRADE’s commitment to fostering digital trade and equipping our businesses with the right tools to excel internationally.”
-NIAGATIMES
