SYCARDA and CUE Group join forces to elevate retail solutions across ASEAN

Retail data analytics platform SYCARDA and Singapore-headquartered digital solutions provider CUE Group (CUE) signed a Memorandum of Understanding on Thursday, February 2, 2023, to begin an era of innovative collaboration to produce more comprehensive and effective retail solutions across Malaysia, Singapore, and eventually the rest of Asia.

Both organisations have consistently prioritised their dedication to adding value to clients’ systems and ways of working towards more dynamic retail data solutions, knowledge exchange in data analytics, visual AI, and machine learning.

Upon officiating this collaboration, SYCARDA and CUE will integrate their expertise and develop a bespoke retail solution to address a Malaysian grocery chain’s pilferage and sweethearting issue.

SYCARDA’s mission is to assist traditional brick-and-mortar retailers to reduce their costs and increase their revenue in a rapidly challenging retail landscape by using data analytics and business intelligence.

The platform is completely independent and can be used across most Points-of-Sale (POS) without the need for integration, which enabled SYCARDA to be deployed across 2,000 retail and food and beverage outlets across Southeast Asia.

Similarly, CUE Group’s customised and flexible commerce solutions and range of practice in various industries speak to its understanding of the value of research and development.

From standardising security systems to improving the customer journey with visual AI, CUE Group’s solutions result in-depth consumer tracking and seamless transactions, spelling the difference for businesses across the food and beverage, automotive, FMCG, and pharmaceutical industries.

“What we’re hoping to create together (with CUE) is a way to see these problems and solve them pretty much as they happen – more than saving money, it’s about making businesses the best they can be and at an affordable rate that allows them to multiply their ROI,” said Vernon Chua, CEO of SYCARDA.




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