Petronas and its subsidiary, Petronas Dagangan Berhad (PDB) today signed a three-year sponsorship agreement with the Badminton Association of Malaysia (BAM), forming a partnership that is expected to further boost the performance of Malaysian badminton.
Petronas’ support will help enhance the training and preparation of the national players, especially in the run-up to the 2024 Paris Olympics, as well as contribute to BAM’s overall development programmes.
As part of the sponsorship deal, Petronas’ logo will be prominently positioned on the national team jerseys, beginning at the Yonex All England Open Badminton Championships 2022 that is taking place from 16 to 20 March.
Petronas will also become the title sponsor of the Malaysia Open, to be held from 28 June to 3 July. The event will officially be named the Petronas Malaysia Open 2022. The Akademi Badminton Malaysia (ABM) is also now known as Petronas ABM.
PDB enters into this agreement as BAM’s official fuel partner. Its sponsorship includes fuel and lubricants supply along with other Mesra products such as mineral water and hand sanitisers.
The sponsorship agreement was signed by BAM’s President, Tan Sri Norza Zakaria while Petronas was represented by PDB’s Managing Director and Chief Executive Officer, Azrul Osman Rani.
-NIAGATIMES